Home > Personal Finance > 8 Black Friday Shopping Strategies

Comments 0 Comments

Whether you’re a diehard tent-popper or stage a silent boycott every year, there’s no ignoring Black Friday. But are these deals as life-changing as we’re led to believe? Sometimes, yes, but in most cases, not really. After all, doorbuster discounts aren’t exclusive after Thanksgiving. In the past several years, retailers have held “Black Friday in July” sales, pre-holiday sales in October, and early bird sales the week before Black Friday.

Still, Black Friday is coming whether you like it or not. While some of you die-hards may have your strategy in place, newbies may need a tip or two if they plan to go shopping. Here are eight things to keep in mind as you prepare for Black Friday.

1. Make a List

Black Friday shopping can be overwhelming, so if you want to avoid going off the rails and buying a bunch of gifts you don’t need — or winding up in debt, which could drag down your credit — don’t keep your list in your head. Instead, use a gift-list app like Gifted (available on the Apple Store and Google Play) to keep track of recipients’ likes and dislikes, sizes, ideas and budgets.

2. Focus

Historically, the deepest Black Friday discounts are on electronics, apparel and beauty products, so instead of trying to conquer your holiday list in one day, focus on those three areas and tackle the other categories later. Also, since you still have plenty of time in the holiday shopping season to look for deals, go for only the deepest discounts (40% and up).

3. Sign Up for Store Emails

Now is a great time to sign up for emails from the stores you want to hit on Black Friday. You might be privy to advance details on sales or private discounts. Set up a separate free email account to capture that mail — there’s going to be a lot of it. Following stores on Twitter or Facebook can also keep you in the know.

4. Discounted Gift Cards

If you have a general idea of where you plan to shop, search online for “discounted gift cards (name of store),” and see what comes up. Many gift card merchants sell digital or printable gift cards that are discounted between 2% to 30%. Use that gift card to make a purchase, and you’ll save a bundle!

5. The Early Bird Bonus

If you’re game for getting up at the crack of dawn, you could be well-rewarded. In previous years, stores like H&M, Best Buy, JCPenney, Kohl’s & Kmart have handed out goodies like gift cards and even movie tickets to folks at the front of the line.

6. Consider Opening a Store Charge Account

Once you’ve made it to the store, you may consider asking about opening a store charge account to get an extra discount. While most stores offer 10% or 15% off your first purchase with a new account, some may have restrictions on sale days like Black Friday. If they don’t, you’ve scored an extra discount off of your Black Friday merch! Keep in mind, store cards usually have a high annual percentage rate (APR) so it’s a good idea to pay them in full. If you can’t, the rewards won’t be worth it. (Not sure if your finances can handle another credit card? You can view two of your scores for free on Credit.com.)

7. Divide & Conquer

If there’s a store where you need to get several items, see if you can find a friend to join you. Compare lists and help each other out. You can dash off to the electronics section to grab discounted Apple Watches, and they can check out those doorbuster beauty deals you read about.

8. Don’t Ignore the Internet

If you just can’t bear the thought of pounding the pavement and fighting the crowds for deals, stay in, grab a cup of coffee, and check out the online deals. E-commerce retailers like Amazon (see my shopping hacks here), Target, Wal-Mart, Newegg and Best Buy are your best bet, as year after year they have offered Black Friday deals. Those with physical stores (like Wal-Mart, Target and Best Buy) may have exclusive online deals.

Image: svetikd

Comments on articles and responses to those comments are not provided or commissioned by a bank advertiser. Responses have not been reviewed, approved or otherwise endorsed by a bank advertiser. It is not a bank advertiser's responsibility to ensure all posts and/or questions are answered.

Please note that our comments are moderated, so it may take a little time before you see them on the page. Thanks for your patience.

Certain credit cards and other financial products mentioned in this and other sponsored content on Credit.com are Partners with Credit.com. Credit.com receives compensation if our users apply for and ultimately sign up for any financial products or cards offered.

Hello, Reader!

Thanks for checking out Credit.com. We hope you find the site and the journalism we produce useful. We wanted to take some time to tell you a bit about ourselves.

Our People

The Credit.com editorial team is staffed by a team of editors and reporters, each with many years of financial reporting experience. We’ve worked for places like the New York Times, American Banker, Frontline, TheStreet.com, Business Insider, ABC News, NBC News, CNBC and many others. We also employ a few freelancers and more than 50 contributors (these are typically subject matter experts from the worlds of finance, academia, politics, business and elsewhere).

Our Reporting

We take great pains to ensure that the articles, video and graphics you see on Credit.com are thoroughly reported and fact-checked. Each story is read by two separate editors, and we adhere to the highest editorial standards. We’re not perfect, however, and if you see something that you think is wrong, please email us at editorial team [at] credit [dot] com,

The Credit.com editorial team is committed to providing our readers and viewers with sound, well-reported and understandable information designed to inform and empower. We won’t tell you what to do. We will, however, do our best to explain the consequences of various actions, thereby arming you with the information you need to make decisions that are in your best interests. We also write about things relating to money and finance we think are interesting and want to share.

In addition to appearing on Credit.com, our articles are syndicated to dozens of other news sites. We have more than 100 partners, including MSN, ABC News, CBS News, Yahoo, Marketwatch, Scripps, Money Magazine and many others. This network operates similarly to the Associated Press or Reuters, except we focus almost exclusively on issues relating to personal finance. These are not advertorial or paid placements, rather we provide these articles to our partners in most cases for free. These relationships create more awareness of Credit.com in general and they result in more traffic to us as well.

Our Business Model

Credit.com’s journalism is largely supported by an e-commerce business model. Rather than rely on revenue from display ad impressions, Credit.com maintains a financial marketplace separate from its editorial pages. When someone navigates to those pages, and applies for a credit card, for example, Credit.com will get paid what is essentially a finder’s fee if that person ends up getting the card. That doesn’t mean, however, that our editorial decisions are informed by the products available in our marketplace. The editorial team chooses what to write about and how to write about it independently of the decisions and priorities of the business side of the company. In fact, we maintain a strict and important firewall between the editorial and business departments. Our mission as journalists is to serve the reader, not the advertiser. In that sense, we are no different from any other news organization that is supported by ad revenue.

Visitors to Credit.com are also able to register for a free Credit.com account, which gives them access to a tool called The Credit Report Card. This tool provides users with two free credit scores and a breakdown of the information in their Experian credit report, updated twice monthly. Again, this tool is entirely free, and we mention that frequently in our articles, because we think that it’s a good thing for users to have access to data like this. Separate from its educational value, there is also a business angle to the Credit Report Card. Registered users can be matched with products and services for which they are most likely to qualify. In other words, if you register and you find that your credit is less than stellar, Credit.com won’t recommend a high-end platinum credit card that requires an excellent credit score You’d likely get rejected, and that’s no good for you or Credit.com. You’d be no closer to getting a product you need, there’d be a wasted inquiry on your credit report, and Credit.com wouldn’t get paid. These are essentially what are commonly referred to as "targeted ads" in the world of the Internet. Despite all of this, however, even if you never apply for any product, the Credit Report Card will remain free, and none of this will impact how the editorial team reports on credit and credit scores.



Your Stories

Lastly, much of what we do is informed by our own experiences as well as the experiences of our readers. We want to tell your stories if you’re interested in sharing them. Please email us at story ideas [at] credit [dot] com with ideas or visit us on Facebook or Twitter.

Thanks for stopping by.

- The Credit.com Editorial Team